Illuminate the Winter Season at All is Bright 2017


The All is Bright Festival


The businesses of 124 Street and High Street invite you to our annual light up festival, a unique event that celebrates the coming of the winter season in Edmonton and lighting up the night through illumination, fun, and live entertainment to patrons of all ages. 


On Saturday, November 25, 2017, we kick off another exciting edition of the All is Bright Festival on 124 Street. The event is from 4:00 p.m. to 8:00 p.m, and the Light Up The Night Ceremony takes place at 5 p.m. Join us as we countdown to the official turning on and unveiling of the holiday lights in the area!







There are many ways to participate and otherwise help to make the festival even better this year:


  • Hosting (businesses in the 124 Street area): 
    Interested in bringing some of the excitement into your space? Please fill out the hosting business application form
  • Performing:
    Please contact ERYNE SARABIN with TYCOON EVENT PLANNING & PROMOTIONS at or 780-667-5183.
  • Sponsoring:
    Interested in becoming a partner of the event? Please download, fill out, and return the sponsorship package.

Getting Here

The event will be centered on 124 Street between Jasper Avenue and 102 Avenue, but will also stretch throughout the High Street and 124 Street district.


Festival Site Map: Click here for a Festival Site Map (pending)


Parking will be available at all the usual places. Click here to see our area Parking Map

City of Edmonton Public Service Announcement (Road Closure): Click Here (pending)

Schedule of Events

Give'EmHellBoys | All is Bright

Musical Performances, including:


Outdoor Activities, including: 



Indoor Activities, Hosted at the Following Locations:




Outdoor Patio Parties Hosted at:



With a multitude of things going on up and down the street, you will find plenty to keep the kids entertained throughout the afternoon, and plenty of options for yourself in the evening.


Click here for our full Festival Program Schedule and Map (pending)


Calling all Volunteers!! If you would like to be a part of this wonderful event, we need volunteers for the following:

  • Poster, Postcard and Program Delivery Crew
  • Set Up Crew
  • Sleigh Ride Pick Up and Drop Off Location Crew
  • Snow Carving Area Crew
  • Children’s Activity Area Crew
  • Fire Pit and S’more Station Crew
  • Winter Demo Area and Activities Crew
  • Beverage Garden (Servers, Beverage Prep, Bussers, Runners) (*note: Beverage Garden Servers must be ProServe Certified)
  • Information Tent and Greeting Crew
  • Hot Beverage Runner Crew
  • Hot Chocolate and Coffee Station Crew
  • Festival Site Crew
  • Tear Down Crew, and many more!

If you are interested in volunteering at this fantastic event, please sign up online HERE. (pending)

For all questions, please contact ERYNE SARABIN with TYCOON EVENT PLANNING & PROMOTIONS at or 780-667-5183.


Tremendous thanks to our sponsors - we couldn't have done it without you!

Title Sponsor | Kennedy
Community Sponsor | Canadian Western Bank
Beverage Garden Sponsor | Situation Brewing
Festival Programming Sponsors | MFH Properties
Festival Programming Sponsors | FMAV
Festival Programming Sponsors | WMC
Festival Programming Sponsor | Assiff Law Office
Festival Programming Sponsor | McLennan Ross LLP
Hot Chocolate and Coffee Station Sponsor | Oliver Community League
Digital Sponsor | CKB Construction (2004) Ltd.
Digital Sponsor | Alldritt Land Corporation